Misfits
Facebook Trailer

4Creative

A cutting edge mix of VFX and Facebook integration allows viewers to become part of the Misfits' world, in a personalised experience to promote the hotly anticipated second series of Channel 4's teen drama.

Put yourself in the picture

We responded to an open brief from 4 Creative with an idea of a Facebook Connect integrated trailer to promote a new series of Misfits. The result was an experience that pushed the limits of image integration into Flash video, as well as using other aspects of a viewer’s Facebook profile to make the trailer as personal as possible.

4Creative loved the end result, and the effort we put into both prototyping and on-set VFX consultancy. Experiences like this are only as good as the level of attention to detail you can muster, and we went all out to make sure that Misfits viewers got an experience that would make them sit up and pay attention, as well as have them wondering how on earth we managed to pull it off.